Our company

About Rubicon

Our story

Reinventing an industry

Rubicon is a leading provider of software-based waste, recycling, and fleet operations products for businesses worldwide. With more than 100,000 service locations, Rubicon focuses on developing software solutions that bring new transparency to the waste and recycling industry—encouraging customers to make data-driven decisions that lead to more efficient and effective operations as well as more sustainable outcomes.

We manage all waste and recycling services through an extensive network of more than 8,000 vendor and hauler partners. Our programs span cardboard (OCC), plastic, paper, metal, glass, electronics recycling, construction and demolition (C&D), organics recycling (including food waste and composting services), and single-stream recycling (SSR). Our subject matter experts manage commodity markets, zero-waste programs, and other sustainability offerings across our portfolio.

Our leadership

OUR MISSION

To end waste

Company fact sheet

We are on a mission to end waste. We help our partners find economic value in their waste streams and confidently execute on their sustainability goals.

It’s not just about the physical waste that businesses and organizations produce in their daily operations—it’s also about wasted time, wasted money, and wasted energy. So while our work started with keeping materials out of landfills and creating a more circular economy through recycling and reuse, it continues to grow toward creating a more efficient and effective society.

Company fact sheet

Our values

01

Impact

We are on a mission to end waste. Our team is committed to creating a cleaner, healthier, and safer world for all.

02

Ownership

We are dedicated to serving our customers, our communities, our shareholders, and our planet. Accountability to each of these constituents drives our work and we keep the promises we make.

03

Excellence

We are never satisfied with the status quo. Our team consistently seeks out ways to better serve our customers in the knowledge that every day provides an opportunity to improve.

04

Partner-Centricity

We are dedicated to our partner ecosystem, from our waste generator customers to the haulers and vendors that support us in serving them. As Rubicon grows, our partners succeed and grow with us.

05

Unity

We are one team. Working together is the proven path to accomplishing our goals, and inclusivity, respect, and mutual support underpin everything we do at Rubicon.