Prime Day 2022 Recap & Results
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Stay in the know with the latest from Numerator.
Report
Breakthrough Beauty
Beauty became fastest growing consumer sector of 2023 through strong consumer demand, with more avenues for brands to continue growing.…
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Case Study
Top 50 CPG company partners with Numerator to quantify marketing ROI
Learn how this manufacturer matched their CRM data against Numerator’s panel in a privacy safe clean room to verify the…
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Article
What’s the Deal with PopTart Buyers? Consumer Purchasing & Consumption Habits
Unlock the secrets of pop tart consumers: Who loves them, how they're enjoyed, and why nostalgia plays a big role…
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White Paper: Clarifying the Roles of Omnichannel Market Share Measurement, POS and Panel Data.
Learn when it is appropriate to use POS data vs. Panel data vs. the newcomer, Omnichannel Market Share Measurement data, especially as they relate to understanding the behavior of today’s consumer.
